Key takeaways
- Persana AI is built around data and signals; Pebbles Ai is built around a workspace of assistants.
- Persana AI offers email sequencing, while Pebbles Ai saves outreach as drafts for you to send.
- Pebbles Ai finds people at companies you name, by role and location, from its own GDPR-compliant B2B contact database.
- Moving across is a CSV export from Persana AI into the Pebbles Ai CRM.
What is the difference between Pebbles Ai and Persana AI
Persana AI is built around data, combining many sources, signals and AI agents for enrichment, while Pebbles Ai is built around a workspace where assistants research, find leads, draft and keep records. Persana AI describes its platform as drawing on 100+ data sources, with signals, AI agents, email sequencing and CRM integration.
Pebbles Ai serves leads from its own growing B2B contact database, which is GDPR compliant. It finds people at companies you name and keeps them in its own CRM, labelled Beta.
Where is Persana AI stronger
Persana AI is stronger when your workflow depends on breadth of data and signals. A team that builds large enriched lists and starts outreach from changes at accounts will find a tool built for enrichment and signals closer to how it works.
It also offers email sequencing. Pebbles Ai writes multi-touch outreach and saves emails as drafts, but it does not send them as an automated sequence, run warm-up or rotate mailboxes.
Where does Pebbles Ai work differently
Pebbles Ai works differently because it pairs lead finding with your company's own knowledge and with the places conversations happen. Outreach to the leads it finds is drafted in your brand voice, which Company Intel keeps beside your offerings and approach, so every assistant writes from the same source.
Smartbox works across Gmail and Outlook, with more than one inbox per provider, and the built-in CRM holds deals, Kanban boards, saved views, ICPs, tasks and notes. The Marketing and Strategy assistants work in Auto, Plan or Manual mode, and the web app starts in Manual, where actions that reach the outside world wait for your approval; the Guider is the in-app guide.
Who should choose Persana AI and who should choose Pebbles Ai
Choose Persana AI if you run a data-heavy outbound motion and want enrichment and signals at its centre, much like teams that build in Clay. Choose Pebbles Ai if you want fewer, better-researched leads at named accounts and one place to write to them and track the deals.
Picture an illustrative agency that sells video production to SaaS companies. If it wants thousands of enriched rows filtered by signals, a data platform suits it. If it has a shortlist of twenty target companies and needs the right marketing leads at each, drafts that refer to their work and a board to track replies, Pebbles Ai fits.
What should you check before switching from Persana AI
Check what you rely on for data and for sending, then plan the contact move. Export your contacts from Persana AI as a CSV and import the file into the Pebbles Ai CRM.
- List the data sources and signals your current lists depend on; Pebbles Ai offers no intent data or buying signals.
- Decide how follow-ups will be sent, since Pebbles Ai saves drafts rather than running sequences.
- Note that each Pebbles Ai lead carries a work email where one is found, with a confidence score and a catch-all flag; phone numbers are not among its fields.
- Compare how each charges: Persana AI is credit-based, and Pebbles Ai is per seat with monthly AI credits and leads.
Pebbles Ai and Persana AI side by side
How each product approaches prospecting data and outreach. The Persana AI column states only what Persana AI's own pages say.
| Pebbles Ai | Persana AI | |
|---|---|---|
| Primary job | A workspace of AI assistants for research, leads, outreach drafting, CRM and inboxes. | AI prospecting and enrichment combining many data sources, signals and AI agents. |
| Data and signals | Own B2B contact database, GDPR compliant; no intent signals; Find fresh leads finds people by role and location at 1 to 10 named companies. | Describes itself as drawing on 100+ data sources, with signals. |
| Contact details | A work email where one is found, a confidence score and a catch-all flag; phone numbers are not among the lead fields. | See their site |
| Outreach | Writes up to seven touches and saves emails as drafts in Gmail or Outlook; no automated sequences. | Email sequencing. |
| CRM | Built-in CRM, labelled Beta. | CRM integration. |
| Inboxes and chats | Smartbox for Gmail and Outlook; Socialbox for LinkedIn, WhatsApp, Instagram and Telegram chats. | See their site |
| Pricing model | Seat-based plans with monthly AI credits and leads. | Credit-based, monthly or annual. |
Checked 2 November 2026 on each vendor's public pages. "See their site" means we found nothing on their own pages to state.
About Persana AI
AI prospecting and enrichment
An AI prospecting platform that combines many data sources, signals and AI agents for enrichment, with email sequencing and CRM integration, on credit-based plans.
Best for: Teams wanting Clay-style enrichment with signals and agents.
What its own pages say
- 100+ data sources, AI agents, signals, email sequencing and CRM integration. Source: Persana AI
- A free plan with 50 credits; a found email costs 1 credit and a found phone number 10. Source: Persana AI
- Free, Starter, Growth, Unlimited and Enterprise, credit-based, billed monthly or annually. Source: Persana AI
Where Persana AI is stronger
- Many data sources and signals.
- Email sequencing.
Where Pebbles Ai differs
- Company Intel holds business knowledge and brand voice built from your website, files and pasted text, and the assistants write from it.
- Smartbox works across Gmail and Outlook, with more than one inbox per provider, and Write with AI in Fast, Balanced and Comprehensive modes that use the thread and your brand voice.
- A built-in CRM (labelled Beta) with custom fields, deals with stage, amount and probability, Kanban, saved views, ICPs, tasks and notes, and import from Google, Microsoft or a CSV.
- Marketing and Strategy assistants plus the Guider, with Auto, Plan and Manual execution modes; the web app starts in Manual, where actions wait for your approval.
Before you switch
- CSV export into the Pebbles Ai CRM.
We make Pebbles Ai. Facts about other products come from their own public pages, checked on .
Where Pebbles Ai fits
- CapabilityProspecting & customer recordsFind fresh leads finds people by role and location at 1 to 10 named companies, each saved as a CRM contact with a confidence score and a catch-all flag.
- FoundationCompany IntelCompany Intel holds your business knowledge and brand voice, and the assistants write outreach from it.
- CapabilitySmartboxSmartbox brings Gmail and Outlook into the workspace, with more than one inbox per provider.
Common questions
Does Pebbles Ai have its own contact database?
Yes. Leads come from Pebbles Ai's own growing B2B contact database, GDPR compliant. It finds people at the companies you name, by role and location, and saves each one as a contact in its CRM.
Does Pebbles Ai return phone numbers?
No. Phone numbers are not among the lead fields; each lead comes with a work email where one is found, a confidence score and a catch-all flag.
How does Pebbles Ai charge for leads?
Each lead found uses one lead from your wallet, and plans include monthly leads and AI credits. Prices are on the pricing page.
Does Pebbles Ai use buying signals?
No. Pebbles Ai does not offer intent data or buying signals; you describe your ideal customer and the assistant finds matching companies.
About this page. Written by the Pebbles Ai team for people who run sales, marketing and growth. Last updated .