One scale for every product
Pebbles Ai is scored on the same axes and the same 0 to 100 scale as everyone else.
GTM software landscape:
AI platforms compared
Compare go-to-market software in nine directions, from research and lead generation to email and memory, on editorial scores, and see where Pebbles Ai fits.
Coverage across nine GTM directions
Who covers which direction
Best product score, 0 to 100Not present
| Vendor | Covered | Web research | Lead generation | CRM and prospecting | Smartbox | Outreach | AI assistants | Context and Library | Integrations | Memory |
|---|---|---|---|---|---|---|---|---|---|---|
| Pebbles Ai | 9 of 9 | 71.7 | 68.3 | 68.3 | 65 | 70 | 75 | 71.7 | 66.7 | 68.3 |
| HubSpot | 7 of 9 | Not present | 73.3 | 81.7 | 68.3 | 80 | 76.7 | 71.7 | 71.7 | Not present |
| Microsoft | 8 of 9 | 43.3 | Not present | 81.7 | 71.7 | 48.3 | 75 | 65 | 61.7 | 58.3 |
| 7 of 9 | 58 | Not present | Not present | 66.7 | 41.7 | 66.7 | 56.7 | 55 | 50 | |
| OpenAI | 5 of 9 | Not present | Not present | Not present | Not present | 51.7 | 75 | 63.3 | 63.3 | 65 |
| Anthropic | 5 of 9 | Not present | Not present | Not present | Not present | 48.3 | 68.3 | 56.7 | 68.3 | 65 |
| Salesforce | 4 of 9 | Not present | Not present | 85 | Not present | Not present | 78.3 | 66.7 | 75 | Not present |
| Writer | 4 of 9 | Not present | Not present | Not present | Not present | 66.7 | 70 | 68.3 | Not present | 60 |
Swipe to see every direction
Landscape index
Each vendor's best score in each of the nine directions, averaged. A direction the vendor does not cover counts as zero
- Pebbles Ai69.4, covers 9 of 9 directions
- HubSpot58.1, covers 7 of 9 directions
- Microsoft56.1, covers 8 of 9 directions
- Google43.9, covers 7 of 9 directions
- OpenAI35.4, covers 5 of 9 directions
- Anthropic34.1, covers 5 of 9 directions
- Salesforce33.9, covers 4 of 9 directions
- Writer29.4, covers 4 of 9 directions
Only Pebbles Ai covers every direction
Explore every axis
Web research
URL reading, mapping and evidence extractionPebbles Ai on each axis
- Extraction depth60 out of 100Highest rival 90
- Web infrastructure50 out of 100Highest rival 90
- Agent readiness80 out of 100Highest rival 90
- GTM context80 out of 100Highest rival 60Top score
- Connected GTM workflow80 out of 100Highest rival 50Top score
- User-set autonomy80 out of 100Highest rival 40Top score
Positioning map
Pebbles Ai
GTM context across, Extraction depth up, both 0 to 100. Arrow keys move between products.
Every axis
Pebbles AiOther productsMedian
Extraction depth
What it measures
Structured extraction, summaries and crawl operations.
60Web infrastructure
What it measures
Rendering, difficult-site coverage and operational crawl infrastructure.
50Agent readiness
What it measures
Usability as an agent-facing research tool.
80GTM context
What it measures
Built-in connection from web evidence to company research and GTM work.
80Connected GTM workflow
What it measures
How many of eight go-to-market stages run natively in one workspace: account research, lead discovery, CRM records, grounded drafting, mailbox send, social publishing, calendar actions and memory.
80User-set autonomy
What it measures
Whether the user chooses how far the AI acts on its own, from asking before each action to acting, and how widely that choice applies across mail, CRM, calendar, social and connected tools.
80Not scored: Google Vertex AI Search
Score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 60 | 50 | 80 | 80 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| Perplexity | Adjacent | 60 | 40 | 60 | 60 | 50 | 40 |
| AgentQL | Adjacent | 70 | 60 | 80 | 20 | 0 | 10 |
| Apify | Suite | 80 | 80 | 70 | 30 | 10 | 10 |
| Bright Data | Suite | 80 | 90 | 60 | 30 | 10 | 10 |
| Browse AI | Adjacent | 60 | 50 | 30 | 30 | 0 | 10 |
| Browserbase | Adjacent | 40 | 80 | 80 | 20 | 0 | 10 |
| Crawl4AI | Open source or DIY | 80 | 60 | 70 | 20 | 0 | 10 |
| Crawlee | Open source or DIY | 60 | 70 | 60 | 20 | 0 | 10 |
| Diffbot | Direct | 90 | 80 | 60 | 50 | 10 | 10 |
| Exa | Direct | 60 | 50 | 80 | 40 | 20 | 10 |
| Firecrawl | Direct | 90 | 70 | 90 | 30 | 10 | 10 |
| Jina AI Reader | Direct | 60 | 40 | 80 | 20 | 10 | 10 |
| LangChain Web Loaders | Open source or DIY | 40 | 40 | 70 | 20 | 0 | 10 |
| LlamaIndex Web Readers | Open source or DIY | 40 | 40 | 70 | 30 | 0 | 10 |
| Microsoft Azure AI Search | Suite | 70 | 70 | 50 | 60 | 0 | 10 |
| Oxylabs | Suite | 70 | 90 | 50 | 20 | 0 | 10 |
| Playwright | Open source or DIY | 30 | 70 | 50 | 10 | 0 | 10 |
| ScraperAPI | Adjacent | 50 | 70 | 40 | 20 | 0 | 10 |
| ScrapingBee | Adjacent | 50 | 70 | 40 | 20 | 0 | 10 |
| Scrapy | Open source or DIY | 60 | 60 | 30 | 10 | 0 | 10 |
| Spider | Direct | 70 | 70 | 80 | 30 | 0 | 10 |
| Tavily | Direct | 70 | 60 | 90 | 40 | 0 | 10 |
| Zyte API | Suite | 70 | 90 | 60 | 20 | 0 | 10 |
| Google Vertex AI Search | Suite | 70 | 70 | 50 | 60 | 40 | Not scored |
Swipe to see every axis
Score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 40 | 70 | 70 | 70 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| Amplemarket | Suite | 70 | 80 | 80 | 40 | 60 | 60 |
| Apollo.io | Suite | 90 | 70 | 80 | 60 | 80 | 60 |
| HubSpot Breeze Intelligence | Suite | 60 | 70 | 90 | 60 | 100 | 60 |
| Instantly SuperSearch | Suite | 70 | 60 | 60 | 30 | 80 | 60 |
| Reply.io Jason AI | Suite | 70 | 70 | 70 | 40 | 80 | 60 |
| Artisan | Direct | 70 | 80 | 70 | 30 | 70 | 50 |
| 6sense | Adjacent | 60 | 50 | 90 | 50 | 50 | 40 |
| Common Room | Adjacent | 60 | 60 | 90 | 50 | 60 | 30 |
| LinkedIn Sales Navigator | Suite | 80 | 30 | 80 | 50 | 50 | 30 |
| ZoomInfo | Suite | 90 | 50 | 80 | 60 | 60 | 30 |
| 11x | Direct | 70 | 80 | 70 | Not scored | 80 | 20 |
| AiSDR | Direct | 60 | 80 | 70 | 30 | 80 | 20 |
| Clay | Adjacent | 80 | 70 | 80 | 40 | 60 | 20 |
| Lusha | Direct | 70 | 30 | 40 | 40 | 30 | 20 |
| Seamless.AI | Direct | 70 | 40 | 40 | Not scored | 30 | 20 |
| Bombora | Adjacent | 30 | 20 | 70 | 20 | 10 | 10 |
| Cognism | Direct | 80 | 30 | 50 | Not scored | 20 | 10 |
| Coresignal | Adjacent | 80 | 20 | 30 | 20 | 10 | 10 |
| Ocean.io | Direct | 80 | 50 | 70 | 40 | 20 | 10 |
| Open source agent plus data APIs | Open source or DIY | Not scored | 40 | 40 | 20 | 0 | 10 |
| People Data Labs | Adjacent | 80 | 20 | 30 | 20 | 10 | 10 |
| RB2B | Adjacent | 30 | 30 | 50 | 30 | 10 | 10 |
| RocketReach | Direct | 80 | 20 | 30 | 30 | 20 | 10 |
| Demandbase | Adjacent | 60 | 40 | 90 | 50 | 40 | Not scored |
Swipe to see every axis
Score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 60 | 40 | 80 | 70 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| Salesforce Sales Cloud and Agentforce | Suite | 90 | 90 | 90 | 90 | 80 | 70 |
| HubSpot Smart CRM and Breeze | Suite | 80 | 90 | 90 | 70 | 100 | 60 |
| Microsoft Dynamics 365 Sales and Copilot | Suite | 90 | 90 | 90 | 80 | 80 | 60 |
| Zoho CRM and Zia | Suite | 80 | 80 | 80 | 60 | 70 | 50 |
| Attio | Direct | 80 | 70 | 70 | 60 | 60 | 40 |
| Notion | Adjacent | 40 | 30 | 60 | 30 | 60 | 40 |
| Oracle Sales | Suite | 90 | 80 | 80 | 80 | 60 | 40 |
| SAP Sales Cloud | Suite | 90 | 80 | 80 | 80 | 60 | 40 |
| Breakcold | Direct | 40 | 50 | 60 | 30 | 50 | 30 |
| Close | Adjacent | 60 | 90 | 60 | 50 | 60 | 30 |
| Day.ai | Direct | 60 | 70 | 70 | Not scored | 60 | 30 |
| folk | Direct | 40 | 50 | 50 | 30 | 60 | 30 |
| Freshsales | Suite | 70 | 70 | 60 | 50 | 60 | 30 |
| Nimble | Adjacent | 50 | 50 | 60 | 40 | 60 | 30 |
| Pipedrive | Adjacent | 60 | 70 | 60 | 50 | 70 | 30 |
| Airtable | Adjacent | 80 | 60 | 40 | 40 | 30 | 20 |
| Clay | Adjacent | 30 | 60 | 80 | 30 | 60 | 20 |
| Copper | Adjacent | 50 | 60 | 70 | 40 | 50 | 20 |
| monday sales CRM | Suite | 70 | 70 | 50 | 50 | 60 | 20 |
| Streak | Adjacent | 40 | 40 | 60 | 30 | 30 | 20 |
| Affinity | Adjacent | 70 | 60 | 80 | 60 | 40 | 10 |
| ERPNext CRM | Open source or DIY | 80 | 70 | 50 | 50 | 40 | 10 |
| EspoCRM | Open source or DIY | 70 | 60 | 40 | 50 | 40 | 10 |
| SuiteCRM | Open source or DIY | 80 | 70 | 40 | 50 | 30 | 10 |
| Twenty | Open source or DIY | 60 | 50 | 40 | 40 | 30 | 10 |
Swipe to see every axis
Email score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 70 | 80 | 60 | 20 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| Gmail with Gemini | Suite | 80 | 70 | 90 | 60 | 60 | 40 |
| Outlook with Microsoft 365 Copilot | Suite | 90 | 70 | 90 | 70 | 60 | 50 |
| Superhuman | Direct | 70 | 70 | 90 | 40 | 50 | 30 |
| Front | Adjacent | 80 | 60 | 80 | 90 | 40 | 60 |
| Gmelius | Adjacent | 70 | 50 | 70 | 80 | 40 | 30 |
| Nextcloud Mail plus Assistant | Open source or DIY | 40 | 30 | 60 | 60 | 40 | 40 |
| Zoho Mail with Zia | Suite | 70 | 50 | 80 | 60 | 40 | 30 |
| Apple Mail with Apple Intelligence | Suite | 30 | 40 | 80 | 30 | 30 | 20 |
| Boomerang | Adjacent | 30 | 30 | 40 | 20 | 30 | 10 |
| Canary Mail | Direct | 30 | 50 | 70 | 30 | 30 | 30 |
| eM Client | Direct | 30 | 40 | 90 | 30 | 30 | 10 |
| Fyxer AI | Direct | 50 | 70 | 60 | 40 | 30 | 20 |
| Grammarly | Adjacent | 60 | 80 | 10 | 40 | 30 | 10 |
| Hiver | Adjacent | 60 | 40 | 70 | 80 | 30 | 30 |
| Lavender | Adjacent | 60 | 80 | 10 | 30 | 30 | 10 |
| Mailbird | Direct | 30 | 40 | 70 | 30 | 30 | 30 |
| Roundcube plus AI extensions | Open source or DIY | 10 | 20 | 50 | 20 | 30 | 10 |
| Shortwave | Direct | 60 | 80 | 80 | 50 | 30 | 30 |
| Spark | Direct | 40 | 60 | 80 | 70 | 30 | 20 |
| Thunderbird | Open source or DIY | 20 | 10 | 80 | 20 | 30 | 10 |
| Missive | Adjacent | 60 | 50 | 80 | 90 | 20 | 10 |
| Mimestream | Adjacent | 20 | 20 | 70 | 20 | 10 | 10 |
| Nylas-based custom client | Open source or DIY | 20 | 20 | 40 | 20 | 0 | 10 |
| SaneBox | Adjacent | 20 | 10 | 30 | 10 | 0 | 20 |
Swipe to see every axis
Social publishing score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 40 | 70 | 60 | 50 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| HubSpot Social | Suite | 60 | 80 | 40 | 70 | 100 | 60 |
| Taplio | Adjacent | 40 | 50 | 50 | 40 | 30 | 40 |
| Hootsuite | Suite | 90 | 50 | 40 | 80 | 20 | 30 |
| Metricool | Direct | 70 | 30 | 70 | 30 | 20 | 30 |
| Predis.ai | Adjacent | 50 | 50 | 30 | 20 | 30 | 30 |
| SocialBee | Direct | 70 | 40 | 20 | 40 | 30 | 30 |
| FeedHive | Adjacent | 60 | 40 | 60 | 30 | 20 | 20 |
| Hypefury | Adjacent | 50 | 30 | Not scored | 20 | 30 | 20 |
| Postiz | Open source or DIY | 70 | 30 | 90 | 40 | 20 | 20 |
| Sprout Social | Suite | 90 | 50 | 40 | 80 | 30 | 20 |
| Agorapulse | Suite | 80 | 40 | 50 | 70 | 30 | 10 |
| AuthoredUp | Adjacent | 30 | 30 | 10 | 20 | 20 | 10 |
| Ayrshare | Adjacent | 60 | 10 | 90 | 40 | 10 | 10 |
| Buffer | Direct | 70 | 40 | 60 | 40 | 20 | 10 |
| Canva Content Planner | Adjacent | 40 | 30 | 20 | 40 | 30 | 10 |
| Later | Direct | 70 | 40 | 10 | 40 | 20 | 10 |
| Mixpost | Open source or DIY | 60 | 10 | 40 | 40 | 20 | 10 |
| Ocoya | Adjacent | 50 | 50 | 30 | 30 | 20 | 10 |
| Planable | Adjacent | 60 | 30 | 20 | 90 | 20 | 10 |
| Publer | Direct | 80 | 40 | 70 | 40 | 20 | 10 |
| Typefully | Adjacent | 40 | 40 | 40 | 20 | 20 | 10 |
Swipe to see every axis
Campaigns score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 80 | 80 | 30 | 70 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| Amplemarket | Suite | 80 | 70 | 80 | 40 | 60 | 60 |
| Apollo.io | Suite | 80 | 60 | 80 | 40 | 80 | 60 |
| HubSpot Marketing and Sales Hub | Suite | 90 | 70 | 90 | 70 | 100 | 60 |
| Instantly | Suite | 50 | 50 | 90 | 30 | 80 | 60 |
| Regie.ai | Direct | 70 | 80 | 70 | 50 | 60 | 60 |
| Reply.io | Suite | 70 | 60 | 80 | 40 | 80 | 60 |
| Artisan | Direct | 70 | 60 | 80 | 30 | 70 | 50 |
| Outreach | Suite | 80 | 60 | 90 | 80 | 60 | 50 |
| Salesloft | Suite | 80 | 60 | 90 | 70 | 60 | 50 |
| Braze | Adjacent | 80 | 40 | 90 | 70 | 40 | 40 |
| Lemlist | Suite | 60 | 70 | 80 | 40 | 60 | 40 |
| ActiveCampaign | Adjacent | 70 | 40 | 80 | 50 | 40 | 30 |
| Autobound | Direct | 80 | 70 | 20 | 30 | 40 | 30 |
| Mailshake | Suite | 50 | 40 | 70 | 30 | 30 | 30 |
| Smartlead | Suite | 40 | 30 | 90 | 30 | 30 | 30 |
| Woodpecker | Suite | 40 | 30 | 70 | 20 | 30 | 30 |
| 11x | Direct | 70 | 60 | 80 | 30 | 80 | 20 |
| Customer.io | Adjacent | 80 | 40 | 90 | 60 | 30 | 20 |
| QuickMail | Suite | 30 | 30 | 70 | 20 | 20 | 20 |
| Copy.ai | Direct | 70 | 80 | 50 | 60 | 40 | 10 |
| Jasper | Direct | 80 | 80 | 20 | 80 | 30 | 10 |
| Lavender | Direct | 60 | 80 | 10 | 40 | 30 | 10 |
| Listmonk plus LLM | Open source or DIY | 20 | 20 | 60 | 20 | 10 | 10 |
| Mautic | Open source or DIY | 40 | 20 | 70 | 30 | 20 | 10 |
| Smartwriter.ai | Direct | 60 | 60 | 20 | 20 | 40 | 10 |
Swipe to see every axis
Writing voices score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 80 | 50 | 70 | 40 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| ChatGPT custom instructions and GPTs | Open source or DIY | 30 | 40 | 60 | 30 | 60 | 90 |
| Claude Styles | Open source or DIY | 20 | 50 | 50 | 20 | 60 | 90 |
| HubSpot Breeze Brand Voice | Suite | 90 | 50 | 80 | 50 | 100 | 60 |
| Regie.ai | Direct | 80 | 60 | 50 | 50 | 60 | 60 |
| Outlook with Copilot | Adjacent | 40 | 40 | 60 | 40 | 60 | 50 |
| Gemini Gems | Open source or DIY | 20 | 30 | 50 | 30 | 60 | 40 |
| Gmail with Gemini | Adjacent | 40 | 30 | 50 | 30 | 60 | 40 |
| Taplio | Adjacent | 30 | 70 | 30 | 20 | 30 | 40 |
| Typeface | Suite | 80 | 60 | 80 | 70 | 40 | 40 |
| Writer | Suite | 90 | 50 | 70 | 90 | 60 | 40 |
| Shortwave | Adjacent | 30 | 50 | 40 | 20 | 30 | 30 |
| Superhuman Mail AI | Direct | 40 | 80 | 40 | 50 | 50 | 30 |
| Fyxer AI | Direct | 40 | 80 | 40 | 40 | 30 | 20 |
| Hypefury | Adjacent | 20 | 50 | 40 | 20 | 30 | 20 |
| Writesonic | Adjacent | 50 | 50 | 60 | 40 | 30 | 20 |
| Acrolinx | Suite | 60 | 30 | 80 | 90 | 10 | 10 |
| Anyword | Direct | 60 | 50 | 60 | 70 | 20 | 10 |
| AuthoredUp | Adjacent | 20 | 50 | 20 | 20 | 20 | 10 |
| Copy.ai | Direct | 70 | 50 | 70 | 50 | 40 | 10 |
| Grammarly (Business) | Adjacent | 40 | 40 | 90 | 80 | 30 | 10 |
| Jasper Brand Voice | Direct | 70 | 60 | 70 | 70 | 30 | 10 |
| Lavender | Direct | 50 | 30 | 30 | 40 | 30 | 10 |
| Typefully | Adjacent | 20 | 40 | 40 | 30 | 20 | 10 |
Swipe to see every axis
Score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 80 | 70 | 70 | 70 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| ChatGPT work and agent experiences | Suite | 60 | 90 | 80 | 70 | 60 | 90 |
| Claude and Artifacts | Suite | 60 | 90 | 50 | 60 | 60 | 90 |
| Claude Code | Adjacent | 20 | 30 | 20 | 80 | 30 | 90 |
| Dust | Direct | 80 | 70 | 70 | 70 | 60 | 80 |
| OpenAI Codex | Adjacent | 20 | 30 | 20 | 80 | 10 | 80 |
| Glean | Direct | 90 | 70 | 50 | 70 | 60 | 70 |
| Lindy | Direct | 60 | 60 | 80 | 50 | 70 | 70 |
| Microsoft Copilot Studio | Suite | 70 | 60 | 90 | 80 | 30 | 70 |
| Relevance AI | Direct | 70 | 70 | 80 | 60 | 70 | 70 |
| Salesforce Agentforce | Suite | 90 | 60 | 90 | 80 | 80 | 70 |
| HubSpot Breeze | Suite | 90 | 60 | 80 | 70 | 100 | 60 |
| Zapier Agents | Direct | 50 | 50 | 90 | 50 | 80 | 60 |
| CrewAI | Open source or DIY | 40 | 60 | 50 | 50 | 10 | 50 |
| Hermes Agent | Open source or DIY | Not scored | Not scored | Not scored | Not scored | 40 | 50 |
| Microsoft 365 Copilot | Suite | 90 | 80 | 90 | 80 | 60 | 50 |
| Google Gemini for Workspace | Suite | 80 | 80 | 70 | 70 | 60 | 40 |
| Perplexity | Direct | 50 | 80 | 30 | 30 | 50 | 40 |
| Writer | Direct | 90 | 80 | 70 | 80 | 60 | 40 |
| Manus | Direct | 50 | 80 | 60 | Not scored | 50 | 30 |
| OpenWebUI plus tools | Open source or DIY | 30 | 50 | 30 | 30 | 30 | 20 |
| Pi coding agent | Adjacent | 20 | 20 | 10 | 40 | 10 | 20 |
| Dify | Open source or DIY | 40 | 60 | 50 | 50 | 0 | 10 |
| LangGraph | Open source or DIY | 30 | 50 | 50 | 80 | 0 | 10 |
| Microsoft AutoGen | Open source or DIY | 30 | 50 | 40 | 40 | 0 | 10 |
| n8n AI | Open source or DIY | 40 | 50 | 80 | 60 | 0 | 10 |
Swipe to see every axis
Company context score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 80 | 80 | 40 | 70 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| Dust | Direct | 70 | 40 | 80 | 50 | 60 | 80 |
| Glean | Direct | 60 | 30 | 90 | 70 | 60 | 70 |
| Salesforce Knowledge and Enablement | Suite | 70 | 30 | 70 | 80 | 80 | 70 |
| HubSpot Content and Breeze | Suite | 80 | 60 | 60 | 70 | 100 | 60 |
| Confluence | Adjacent | 50 | 20 | 70 | 70 | 30 | 50 |
| Microsoft SharePoint, Loop and Copilot | Suite | 60 | 30 | 90 | 90 | 60 | 50 |
| Adobe Experience Manager and GenStudio | Suite | 50 | 70 | 70 | 90 | 40 | 40 |
| Google Workspace with Gemini | Suite | 50 | 30 | 70 | 70 | 60 | 40 |
| Notion AI | Direct | 60 | 30 | 70 | 60 | 60 | 40 |
| Typeface | Direct | 70 | 90 | 50 | 80 | 40 | 40 |
| Writer | Direct | 80 | 90 | 60 | 80 | 60 | 40 |
| Seismic | Direct | 60 | 40 | 80 | 90 | 60 | 30 |
| Bynder | Adjacent | 30 | 30 | 60 | 80 | 10 | 20 |
| Clay | Adjacent | 80 | 10 | 50 | 20 | 60 | 20 |
| Coda AI | Direct | 60 | 30 | 60 | 60 | 40 | 20 |
| Highspot | Direct | 60 | 30 | 70 | 90 | 30 | 20 |
| Klue | Adjacent | 70 | 20 | 60 | 70 | 30 | 20 |
| Persado | Direct | 40 | 80 | 30 | 50 | 20 | 20 |
| Tana | Adjacent | 50 | 20 | 50 | 30 | 30 | 20 |
| Bloomfire | Direct | 50 | 20 | 70 | 60 | 20 | 10 |
| Brandfolder | Adjacent | 30 | 30 | 50 | 70 | 10 | 10 |
| Crayon | Adjacent | 70 | 20 | 60 | 60 | 30 | 10 |
| Dify plus vector database | Open source or DIY | 40 | 20 | 70 | 30 | 0 | 10 |
| Frontify | Adjacent | 40 | 70 | 50 | 80 | 10 | 10 |
| Guru | Direct | 60 | 30 | 80 | 80 | 20 | 10 |
| Outline | Open source or DIY | 30 | 10 | 40 | 30 | 10 | 10 |
| Showpad | Direct | 50 | 30 | 60 | 80 | 20 | 10 |
| Slab | Adjacent | 40 | 10 | 50 | 40 | 10 | 10 |
Swipe to see every axis
Visual and file assets score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 40 | 50 | 70 | 20 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| ChatGPT (images and work files) | Suite | 80 | 80 | 40 | 30 | 60 | 90 |
| Claude (files and artifacts) | Suite | 20 | 90 | 50 | 30 | 60 | 90 |
| Google Gemini (Nano Banana, Canvas, Slides) | Suite | 80 | 70 | 50 | 40 | 60 | 40 |
| Microsoft 365 Copilot (Word, Excel, PowerPoint agents) | Suite | 50 | 90 | 60 | 80 | 60 | 50 |
| Manus (slides) | Adjacent | 60 | 80 | 40 | 50 | 50 | 30 |
| Typeface | Direct | 70 | 50 | 70 | 90 | 40 | 40 |
| Adobe Firefly and Express | Suite | 90 | 60 | 30 | 90 | 30 | 10 |
| Canva Magic Studio | Direct | 90 | 80 | 30 | 90 | 30 | 10 |
| Genspark (Slides and Sheets) | Adjacent | 60 | 80 | 40 | 30 | 30 | 20 |
| Jasper | Suite | 60 | 40 | 60 | 80 | 30 | 10 |
| Skywork Slides | Adjacent | 40 | 70 | 40 | 30 | 20 | 10 |
| Beautiful.ai | Direct | 40 | 70 | 20 | 70 | 10 | 10 |
| Gamma | Direct | 60 | 80 | 30 | 60 | 10 | 10 |
| Kimi Slides | Adjacent | 40 | 70 | 20 | 40 | 10 | 10 |
| Midjourney | Direct | 90 | 10 | 10 | 20 | 10 | 10 |
| Napkin AI | Direct | 50 | 60 | 20 | 60 | 10 | 10 |
| Pitch | Adjacent | 40 | 70 | 20 | 70 | 10 | 10 |
| Plus AI | Adjacent | 30 | 80 | 30 | 60 | 10 | 10 |
| Recraft | Direct | 80 | 30 | 10 | 70 | 10 | 10 |
| Figma AI and Make | Suite | 70 | 50 | 20 | 80 | 0 | 20 |
| FLUX or Stable Diffusion plus python-pptx | Open source or DIY | 70 | 60 | 20 | 20 | 0 | 10 |
| Ideogram | Direct | 80 | 20 | 10 | 50 | 0 | 10 |
| Tome | Adjacent | 20 | 30 | 20 | 20 | 0 | 10 |
Swipe to see every axis
MCP servers score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 30 | 60 | 70 | 50 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| HubSpot MCP server and Breeze | Suite | 20 | 70 | 80 | 70 | 100 | 60 |
| Salesforce Agentforce (MCP) | Suite | 40 | 80 | 70 | 90 | 80 | 70 |
| Apollo (API and MCP) | Adjacent | 20 | 40 | 60 | 30 | 80 | 60 |
| Clay (MCP) | Adjacent | 20 | 50 | 60 | 40 | 60 | 20 |
| Lindy | Direct | 70 | 60 | 50 | 50 | 70 | 70 |
| Relevance AI | Adjacent | 50 | 50 | 50 | 40 | 70 | 70 |
| Calendly MCP | Adjacent | 10 | 70 | 30 | 30 | 10 | 20 |
| Claude connectors and remote MCP | Suite | 80 | 80 | 30 | 70 | 60 | 90 |
| Google Gemini and Workspace tools | Suite | 40 | 70 | 30 | 70 | 60 | 40 |
| Gumloop | Adjacent | 50 | 50 | 30 | 30 | 50 | 40 |
| Microsoft Copilot Studio (MCP) | Suite | 70 | 80 | 30 | 90 | 30 | 70 |
| n8n (MCP server and client) | Open source or DIY | 70 | 60 | 30 | 70 | 0 | 10 |
| Zapier Agents | Suite | 80 | 70 | 30 | 60 | 80 | 60 |
| Arcade.dev | Direct | 60 | 90 | 20 | 60 | 0 | 10 |
| ChatGPT apps, connectors and developer mode | Suite | 80 | 70 | 20 | 60 | 60 | 90 |
| Composio | Direct | 90 | 90 | 20 | 40 | 0 | 10 |
| Make | Suite | 70 | 60 | 20 | 50 | 0 | 20 |
| Perplexity (Comet and assistant) | Adjacent | 40 | Not scored | 20 | Not scored | 50 | 40 |
| Pipedream Connect and MCP | Direct | 90 | 90 | 20 | 50 | 0 | 10 |
| Zapier MCP | Direct | 90 | 80 | 20 | 60 | 0 | 20 |
| Cloudflare remote MCP | Open source or DIY | 30 | 80 | 10 | 70 | 0 | 10 |
| Cursor | Adjacent | 70 | 50 | 10 | 50 | 10 | 90 |
| Docker MCP Catalog and Toolkit | Open source or DIY | 70 | 50 | 10 | 60 | 0 | 10 |
| Glama | Adjacent | 80 | 40 | 10 | 20 | 0 | 10 |
| Klavis | Direct | 60 | 70 | 10 | Not scored | 0 | 10 |
| Mistral Le Chat | Adjacent | 40 | Not scored | 10 | Not scored | 50 | Not scored |
| Smithery | Adjacent | 80 | 40 | 10 | 20 | 0 | 10 |
Swipe to see every axis
Workspace apps score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 60 | 70 | 70 | 40 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| ChatGPT connectors and agent (incl. Dots) | Suite | 70 | 50 | 20 | 60 | 60 | 90 |
| Claude integrations | Suite | 70 | 50 | 20 | 60 | 60 | 90 |
| Dust | Adjacent | 60 | 40 | 20 | 70 | 60 | 80 |
| Lindy | Direct | 80 | 70 | 40 | 50 | 70 | 70 |
| Relevance AI | Adjacent | 70 | 50 | 40 | 50 | 70 | 70 |
| Salesforce Agentforce and Slack | Suite | 60 | 60 | 90 | 90 | 80 | 70 |
| Apollo (API and MCP) | Adjacent | 40 | 50 | 80 | 50 | 80 | 60 |
| HubSpot Breeze | Suite | 60 | 50 | 90 | 70 | 100 | 60 |
| Zapier Agents | Suite | 90 | 60 | 30 | 50 | 80 | 60 |
| Microsoft 365 Copilot | Suite | 50 | 80 | 30 | 90 | 60 | 50 |
| Attio | Adjacent | 50 | 40 | 80 | 50 | 60 | 40 |
| Gemini in Google Workspace | Suite | 40 | 70 | 20 | 80 | 60 | 40 |
| Gumloop | Adjacent | 60 | 40 | 30 | Not scored | 50 | 40 |
| Notion AI agents | Suite | 50 | 60 | 20 | 60 | 60 | 40 |
| Perplexity (Comet and assistant) | Adjacent | 50 | 30 | 20 | 40 | 50 | 40 |
| Day.ai | Adjacent | 30 | 40 | 70 | 40 | 60 | 30 |
| Shortwave | Adjacent | 20 | 60 | 10 | 40 | 30 | 30 |
| Superhuman (Mail, Docs, Go) | Adjacent | 40 | 70 | 20 | 50 | 50 | 30 |
| Clay (MCP) | Adjacent | 40 | 30 | 70 | 40 | 60 | 20 |
| Fyxer AI | Adjacent | 30 | 40 | 10 | 50 | 30 | 20 |
| Make | Suite | 90 | 60 | 20 | 50 | 0 | 20 |
| n8n (MCP server and client) | Open source or DIY | 90 | 70 | 20 | 60 | 0 | 10 |
| Nylas (Agent Accounts) | Open source or DIY | 50 | 70 | 20 | 60 | 0 | 10 |
Swipe to see every axis
Calendar and scheduling score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 60 | 20 | 50 | 70 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| ChatGPT calendar connectors | Suite | 30 | 30 | 50 | 60 | 60 | 90 |
| Claude calendar connector | Suite | 30 | 40 | 50 | 70 | 60 | 90 |
| Blockit | Direct | 40 | 80 | 60 | 80 | 20 | 60 |
| HubSpot Meetings | Suite | 80 | 70 | 50 | 60 | 100 | 60 |
| Clockwise | Adjacent | 10 | 10 | 10 | Not scored | 20 | 50 |
| Microsoft 365 Copilot scheduling | Suite | 50 | 40 | 80 | 80 | 60 | 50 |
| Motion | Suite | 20 | 50 | 70 | 40 | 70 | 50 |
| Reclaim.ai (Dropbox) | Suite | 20 | 60 | 70 | 50 | 10 | 50 |
| Gemini in Google Calendar | Suite | 40 | 40 | 80 | 70 | 60 | 40 |
| Superhuman Calendar | Adjacent | 40 | 50 | 60 | 40 | 50 | 30 |
| Vimcal | Adjacent | 20 | 60 | 70 | 40 | 10 | 30 |
| Cal.com | Open source or DIY | 30 | 80 | 70 | 60 | 10 | 20 |
| Calendly (incl. Callie and MCP) | Direct | 40 | 90 | 60 | 60 | 10 | 20 |
| Clara | Adjacent | 10 | 40 | 20 | Not scored | 20 | 20 |
| Howie | Direct | 30 | 80 | 40 | 50 | 40 | 20 |
| Kronologic | Direct | 70 | 80 | 40 | 40 | 30 | 20 |
| Skej | Direct | 20 | 80 | 50 | 70 | 30 | 20 |
| Sunsama | Adjacent | 10 | 20 | 50 | 30 | 10 | 20 |
| Chili Piper | Suite | 70 | 90 | 50 | 70 | 10 | 10 |
| Notion Calendar | Adjacent | 30 | 40 | 50 | 30 | 10 | 10 |
| SavvyCal | Direct | 20 | 70 | 50 | 40 | 10 | 10 |
| Zcal | Direct | 10 | 50 | 30 | 20 | 10 | 10 |
| Akiflow | Adjacent | 20 | 30 | 60 | 30 | 10 | Not scored |
Swipe to see every axis
Agent memory score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 80 | 80 | 60 | 30 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| ChatGPT Memory and projects | Suite | 40 | 60 | 70 | 70 | 60 | 90 |
| Claude Memory (Team and Enterprise) | Suite | 40 | 60 | 60 | 80 | 60 | 90 |
| Dust | Adjacent | 80 | 40 | 40 | 80 | 60 | 80 |
| Gemini personal context | Suite | 60 | 30 | 60 | 50 | 60 | 40 |
| Glean (memory and agents) | Suite | 90 | 40 | 60 | 80 | 60 | 70 |
| Microsoft 365 Copilot Memory | Suite | 70 | 30 | 50 | 90 | 60 | 50 |
| Notion AI | Suite | 70 | 50 | 40 | 70 | 60 | 40 |
| Writer (Enterprise Brain and Agent Memory) | Suite | 80 | 50 | 50 | 80 | 60 | 40 |
| Perplexity Memory (incl. Enterprise) | Suite | 40 | 70 | 50 | 60 | 50 | 40 |
| Grok memory | Suite | 20 | 40 | 50 | 30 | 30 | 60 |
| Mem | Adjacent | 20 | 20 | 40 | 20 | 30 | 10 |
| Reflect | Adjacent | 10 | 20 | 30 | 40 | 30 | 10 |
| Spinach AI | Adjacent | 60 | 40 | 50 | Not scored | 30 | 40 |
| Tana | Adjacent | 50 | 50 | 40 | 30 | 30 | 20 |
| Guru | Adjacent | 70 | 50 | 70 | 80 | 20 | 10 |
| Cognee | Open source or DIY | 60 | 50 | 70 | 50 | 10 | 10 |
| LangMem and LangGraph Store | Open source or DIY | 20 | 60 | 70 | 30 | 10 | 10 |
| Letta | Open source or DIY | 20 | 60 | 80 | 40 | 10 | 10 |
| Mem0 (Platform, OpenMemory, graph) | Direct | 30 | 80 | 90 | 70 | 10 | 10 |
| MemOS | Open source or DIY | 20 | 70 | 60 | 30 | 10 | 10 |
| Supermemory | Direct | 50 | 80 | 80 | 70 | 10 | 10 |
| Limitless and Rewind | Adjacent | 10 | 20 | 20 | 30 | 0 | 10 |
| Memobase | Direct | 20 | 30 | 50 | 30 | 0 | 10 |
| Zep and Graphiti | Direct | 40 | 80 | 90 | 80 | 0 | 10 |
Swipe to see every axis
Meeting notes score matrix
0 to 100, Pebbles Ai pinned first
| Pebbles Ai | Pebbles Ai | 10 | 50 | 60 | 60 | 80 | 80 |
|---|---|---|---|---|---|---|---|
| Avoma | Adjacent | 80 | 80 | 80 | 60 | 50 | 50 |
| Sybill | Adjacent | 70 | 80 | 80 | 60 | 50 | 50 |
| Attio Call Intelligence | Adjacent | 50 | 60 | 80 | Not scored | 60 | 40 |
| Notion AI Meeting Notes | Suite | 50 | 60 | 20 | 60 | 60 | 40 |
| Read.ai | Direct | 80 | 70 | 50 | 50 | 40 | 40 |
| Zoom AI Companion and My Notes | Suite | 60 | 70 | 40 | 70 | 40 | 40 |
| Day.ai | Adjacent | 60 | 70 | 90 | 60 | 60 | 30 |
| Fireflies.ai | Direct | 80 | 80 | 60 | 60 | 40 | 30 |
| Gong | Adjacent | 80 | 80 | 90 | 80 | 60 | 30 |
| Bluedot | Direct | 70 | 70 | 40 | 50 | 30 | 20 |
| Chorus (ZoomInfo) | Adjacent | 70 | 70 | 80 | 70 | 50 | 20 |
| Circleback | Direct | 70 | 80 | 60 | 50 | 30 | 20 |
| Fathom (Superhuman) | Direct | 80 | 70 | 60 | 50 | 40 | 20 |
| Google Meet Take notes for me | Suite | 50 | 60 | 20 | 70 | 10 | 20 |
| Granola | Direct | 70 | 80 | 50 | 60 | 30 | 20 |
| Jamie | Direct | 60 | 70 | 40 | 80 | 30 | 20 |
| Krisp | Adjacent | 70 | 60 | 40 | 50 | 20 | 20 |
| MeetGeek | Direct | 70 | 70 | 50 | 50 | 30 | 20 |
| Microsoft Teams Intelligent Recap | Suite | 60 | 70 | 40 | 80 | 20 | 20 |
| Otter.ai | Direct | 90 | 70 | 50 | 60 | 30 | 20 |
| tl;dv | Direct | 80 | 70 | 60 | 50 | 40 | 20 |
| Meetily and Vexa (Whisper-based OSS) | Open source or DIY | 50 | 40 | 10 | 60 | 10 | 10 |
Swipe to see every axis
Scores are editorial estimates (0 to 100) from Pebbles Ai's own research, not measured benchmarks.
How to read the landscape
Compare within a direction
Each subdirection has four axes of its own, plus two shared by all. Read a score against its neighbours only.
A blank is not a zero
Where a score is missing, the research did not rate that product on that axis.
Share or cite this page
Copy the link or a ready-made citation, so your readers can find the original.
GTM software landscape: AI platforms compared Pebbles Ai https://trypebbles.ai/resources/gtm-competitive-landscape
Questions about the GTM landscape
What is the GTM landscape?
The GTM landscape is Pebbles Ai's map of software for go-to-market work: finding, winning and keeping customers. It sorts products into nine directions, such as lead generation or email. Then it scores every product on the same axes, so you compare like with like. Pebbles Ai is scored on the same scale as every other product.
What are the nine GTM directions?
They are the nine main jobs in go-to-market work. They are web research, lead generation, CRM and prospecting, email and social posts (Smartbox), outreach, AI assistants, context and Library, integrations, and memory. Some directions are split into smaller groups. For example, outreach covers campaigns and writing voices, and memory covers Agent memory and meeting notes.
How are the landscape scores produced?
They are editorial estimates from Pebbles Ai's own research. They are not measured tests or benchmarks. Each product gets a score from 0 to 100 on each axis, and Pebbles Ai is scored the same way as everyone else. A blank means the research did not rate that product on that axis. A blank is not a zero.
What do the landscape axes measure?
Each group of products is scored on six axes. Four are about that job, such as extraction depth in web research. Two are shared by every group. Connected GTM workflow counts how many go-to-market steps run in one workspace. User-set autonomy asks whether you choose how far the AI acts on its own, from asking first to acting freely.
What do Direct, Suite, Adjacent and Open source or DIY mean?
They describe what kind of product each rival is. Direct means a product built for the same job. Suite means one part of a larger platform. Adjacent means a nearby product that covers part of the job from a different starting point. Open source or DIY means tools a team can use to build the job itself.
How do AI research tools and lead generation platforms differ?
Research tools read web pages and pull out facts, ideally with sources you can check. Lead generation tools find the people to contact, such as a buyer at a target company, often with a work email. Research helps you understand a market or an account. Lead generation gives you names to reach. Pebbles Ai has both in one workspace.
What do the Top score and Joint top badges mean?
They mark an axis where Pebbles Ai has the highest score in one group of products. Top score means no other product scored as high. Joint top means another product has the same score. Where Pebbles Ai is not the highest, no badge appears. The badges come from the editorial estimates, not from tests.
Is Pebbles Ai the top-scoring product in every direction?
No, and the landscape does not claim it. In some directions, specialist products score higher on some axes. What the landscape shows is breadth. Pebbles Ai is the only vendor in the research that appears in all nine directions. A badge appears only where the data supports it.
How do I compare AI go-to-market platforms?
Start with the job you need done, then open that direction. Compare products inside one group at a time, because each group has its own axes. Use the scores to build a short list, not as proof of results. Then try the real workflow, check what access it needs and see which actions ask for your approval.
Each direction in Pebbles Ai
- Web researchResearch & analysisCompare web research tools
- Lead generationProspecting & customer recordsCompare lead generation tools
- CRM and prospectingProspecting & customer recordsCompare CRM and prospecting tools
- SmartboxSmartboxCompare AI email and social publishing tools
- OutreachOutreach contentCompare outreach campaign tools
- AI assistantsAI workspaceCompare AI assistants
- Context and LibraryCompany IntelCompare company context and library tools
- IntegrationsIntegrationsCompare integration and MCP tools
- MemoryAgent memoryCompare AI memory and meeting notes tools
Your next chapter
See where Pebbles Ai fits your stack
Bring the job you need done. Compare it against the directions that matter to your team.
